To keep the riders motivated towards motorcycles, Harley-Davidson India has launched several new initiatives during the months of April and May. These include home deliveries of motorcycles, extended service warranties, and a completely online version of Passport to Freedom.
Continuing with contactless services, the company has formalized the Harley-Davidson Home Delivery program. This will help customers explore the range of Harley-Davidson models on H-D.com and then directly connect with a dealer expert via the dealer locator to discuss their purchase and payment opportunities. Home deliveries are free for distance up to 40kms from the dealership and chargeable for every extra kilometer.
Another initiative is the 30-day extension for Harley owners whose product warranties are expiring during the lockdown period. The brand will also provide a 60-day extension to customers who fall under the HDFS (Harley-Davidson Financial Services) planned maintenance program. The H-D contact center and Road-Side Assistance will continue to provide support services to all customers.
Harley-Davidson India has also rolled out a completely online avatar of its popular program- ‘Passport to Freedom Online series’ in partnership with some notable names in motorcycling to talk about motorcycling at large and some of their Harley experiences.