2021 Mercedes GLA launched in India; Prices start at Rs 42.10 lakh


· The New GLA and the AMG GLA 35 4M are now on sale; April launch had been delayed in keeping with the pandemic situation

· The New GLA and the AMG GLA 35 4M will be available across India in accordance with local economic activities and adhering to all local guidelines   

· AMG GLA 35 4M is the 13th CKD model and the 3rd AMG model added to the product portfolio: Mercedes-Benz extends local production by adding the AMG GLA 35 4M

· The New GLA and the AMG GLA 35 4M can also be ordered online from the comfort and safety of home via Mercedes-Benz India’s contactless sales processes

· Company continues to support customers with robust initiatives including standard warranty extension, protection against lapsed services, insurance claims and more

· Introductory prices until 30th June 2021:

. GLA 200 (Rs. 42.10 lakhs) | GLA 220d (Rs. 43.7 lakhs) | GLA 220d 4M (Rs. 46.7 lakhs) | AMG GLA 35 4M (Rs.57.3 lakhs) all prices ex-showroom India

. GLA prices to be revised upwards by up to Rs. 1.5 lakhs from 1st July 2021

· The New GLA and the AMG GLA 35 4M features best-in-industry 8-year warranty on Engine and Transmission, in addition to the segment leading 3-year Comprehensive warranty

Mercedes-Benz today announced the availability of the all-new GLA and the AMG GLA 35 4M across India where business is operational. Both these SUVs are also available at the company’s online store for those customers who prefer an online purchase. The GLA’s launch had been delayed from April to the end of May due to the disruption caused by the pandemic. However, based on increasing customer demand, to sustain the business continuity and support the economic sustenance of the retail network, the company has decided to offer these two new products for the customers in the market.

Martin Schwenk, Managing Director & CEO, Mercedes-Benz India, “The health and safety of our people remain our utmost priority and we are contributing in our own way to support the community around us. At the same time sustaining the health of the business, supporting our network and the entire ecosystem are essential elements of managing this crisis at an economic level and helping us maintain a positive outlook for the future. We are standing firm with our 2021 strategy without any significant alterations at this point. However, there can be some delays expected in our product introductions due to the market challenges and sentiments.” 

Mr. Schwenk further added, “The new GLA which has grown to be more aggressive, bold-looking and tech-laden than ever before, has been a much-awaited product for customers. The SUV now also comes as a locally manufactured AMG with the AMG GLA 35 4M, our third AMG model. In addition, the industry best 8-year extended warranty on engine and transmission makes the GLA and AMG GLA 35 4M compelling products, driving complete peace of mind. We are offering these products for our discerning customers across markets where economic activities continue. Interested customers can visit the showroom following all the mandated local directives in their markets, or can also order the GLA from our online store through a completely safe and secure contactless sales process. We sincerely hope the pandemic situation alleviates and normalcy resumes in our lives and society at large.”     

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